Interior design company Eames Office announced today, via their Instagram, their newest collaboration with sneaker monolith, Reebok. Eames is a company that specializes in architectural and interior design, but they also do graphic design, art pieces, multimedia and film, textiles, toys, and furniture. 

Eames Office is a company founded by Charles and Ray Eames. The husband and wife duo were both artists in their own right, him in architecture and her in painting and design. After their marriage in 1941, they put their creative ideas together and created a molded plywood chair that became known as “the chair of the century.” The company is run by the Eames’ descendants to this day and works with only two manufacturers: Herman Miller, Inc. and Vitra International. 

So, their announcement of a collaboration with a brand such as Reebok is very exciting! The partnership is set to release something in Fall of ‘21, and though the item in question is still being kept under wraps, with two well-established companies such as Eames Office and Reebok, it is sure to be amazing. 

For more information regarding the collaboration, you can visit the website here. 

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Uniqlo has commanded the retail scene in recent years as the go-to destination for staples like white oxford shirts, to tan peacoats, to traditional options that seem refined, understated, and elegant. Their collaboration with Eames for this new line of products blends their simplicity in appearance with the matching quality of craftsmanship in a product, which Eames and Uniqlo both share. The SPRZ NY collection is part of an ongoing collaboration Uniqlo maintains with various brands and artists to incorporate other forms of art in their design. In a recent statement from Uniqlo, the company explained, “SPRZ NY (for "Surprise New York") is a global project where art and fashion meet, creating something magical. SPRZ NY items are inspired by famed and influential artists of our time and include specially designed products like T-shirts, outerwear, innerwear, and more. This season's Eames collection is part of UNIQLO's ongoing collaboration with the Museum of Modern Art (MoMA) in New York under the SPRZ NY project.”

Eames famously came into its now iconic stature in design in the mid-20th century. A pioneer of the mid-century modern look of home interiors, Eames remains a stalwart of design and décor options with incredibly well crafted pieces that have recently come back into popularity as a retro-chic design tactic being used by more and more designers. With this collaboration with Uniqlo, the brands legacy will be reaching a new era of homeowners and designers in a younger, millennial crowd.

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