At its origin, the home has appreciated in value immensely. The piece was originally designed for Mr. and Mrs. Marquette, who commissioned May early in his career to design it for only $125,000. After recent renovations, the Y-shaped home boasts 7 bedrooms and 11 bathrooms over 9454 square feet. The space also offers expansive views to both the mountains and ocean in either direction as well as a citrus orchard, massive pool, sports court, and six-car garage. The house is being listed by Coldwell Banker’s Jill Reeder and is located at 881 San Ysidro Lane in Montecito, a small trip from Los Angeles, where May would commute from via plane to oversee the construction of the space at its beginning.

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Developed by Lodha, Lincoln Square is based around the garden court, and most units also have a beautiful view of the Royal Courts of Justice. The area is also home to some of the best academic institutions like University College London, RADA, and Birkbeck University. While each unit enjoys floor to ceiling windows, select apartments in the building will also have a private garden, as well as street accessible front doors for easy access. For those looking to host their own entertainment, the building is also outfitted with a reservable private dining room that seats up to 36 at the Grand Table.

The building is also jam-packed with luxury amenities at tenants’ disposals, from a 25-meter pool, indoor gym, private training rooms, kids’ room, a private cinema, and more. In following the ongoing trend of luxury real estate, the building looks to model the luxe lifestyles and amenities of some of the finest resorts, offering a concierge service, wellness center, private library, and social club for residents to mingle and meet one another through.

For those living the non-stop London lifestyle, the Lincoln Square units offered through this new construction are built for someone working hard in the day and relaxing all through the night. With CBRE and Knight Frank managing the properties listings, the building is already seeing quite a bit of buzz in buyers’ interest. Now’s the time to go swipe one up!

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Located at 5511 River Cove in Jupiter (h/t to Real Deal), the 7,308 square foot house (with 5,528 feet under AC) is listed for $11.9 million. Located on a one-acre site with water on three sides, it was built in 2015. It has four bedroom suites, one of which is an expansive, two-story master suite that includes two private patios, a terrace, and a rooftop hot tub and putting green. Built to withstand anything the South Florida climate will sling at you, the house is built with concrete block construction, hurricane impact glass, and a whole-house generator.

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Taking the kids to Disney World, a tradition of childhood if there ever was one, no longer needs to mean cramming into the closest hotel room or needing to shake a mascots giant hand during every meal. These single-family homes range from 6,000 to 10,000 square feet and are built in Venetian, Italianate, or Spanish style. Priced at $5 million and up, the homes feature a pool, perfectly manicured lawns, and wide-open entertainment spaces. The community was also planned by Disney’s legendary team of Imagineers, known to be some of the greatest engineers in the world and responsible for designing everything from the parks to animation to communities like Golden Oak. While the best parts of the new development is that it’s not oversaturated with Disney branding in every corner, bedrooms can also be decorated at the owners behest with Disney themes for children’s rooms.

In addition to being only a few minutes drive to the bulk of Disney Parks in the area, Animal Kingdom, Epcot, Typhoon Lagoon, and Magic Kingdom, the residences are also right next to the Four Season’s resort in Orlando, and residents of the community have access to all the amenities of the resort from the Tranquillo Golf Club to six different restaurants, to the resort’s five-acre water park. Outside of the theme parks, the area is also home to expansive nature preserves in Florida. To those with kids, the trip to Disney World is far from the sought-after experience it is to children. These residences offer the perfect balance to the family with an oasis to escape to that still feels like vacation in between trips to the park to meet Mickey and Minnie.

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Once you have a listing, how do you prepare a marketing plan specific to that property?

My specialty as a Real Estate Broker is to be the Listing Broker.  In this market, to be the best, you must have the inventory.  Once I attain a listing, the fun begins.  I have a professional Photographer take photos and a virtual tour.  I enter these photos on my marketing publications and send out postcards to neighboring areas to get the word out.  Broker Tours or Open Houses are also a great way to get the word out.

What media channels do you find work best, and why do you think they work? (Print, online, direct selling, word of mouth)

The majority of my clients contact me through word of mouth or referral base.  I believe this is due to my presence in the market.  I have a heavy presence on Facebook, Twitter and other social networking sites.  I advertise in a few print publications as well, such as "Home Gallery of Bucks County", which I believe is the best Print publication around in my area.

Do you find that specific media channels have become more effective for specific markets, properties, or market segments?

I feel that some media channels have definitely become more effective.  As I stated in the previous question, Facebook and Twitter are huge media channels that help me attract and attain more business.  In some cases, more than direct mail and Print advertising.  It's a huge tool that everyone, no matter what business they're involved in, should utilize.

What advice or assistance do you offer your clients when it comes to staging their property for potential buyers?

I have mixed emotions about staging.  Don't get me wrong, it definitely can take a home that is an eyesore into a more attractive home.  But, it also isn't natural. When clients look at homes, they need to visualize how they home should look while is lived in.  Not how the home looks as model house.  It obviously depends on the buyer, but I think home staging is not necessary when selling a home.  I think it's the marketing and Broker that sell the home, not the Staging.

When it is time to showcase the home, how do you decide to have an open house, or to show the property by appointment only?

When it’s time for The Joseph Bograd Team to run an Open House or show a property, much preparation is involved. We like to plan an open house at least 2 weeks in advance.  It gives us time to make brochures, market the open house.  Whether it is in print or social media advertising, you need to give time for the advertising to work.  You can't start marketing a property the Friday before the Open House on Sunday.

When showing a home, we make it a point to educate ourselves with the homes that we will be showing our prospects before the actual appointment.  This way we are well prepared and are comfortable with the client and knowledgeable about the home.

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